Archive for 10:52 pm

When bad things happen….

This morning I went to hear a great marketing consultant, Taimi Dunn Gorman, speak about getting free publicity. Now wouldn’t we all like more of THAT! She told a great (true) story I’d like to share with you.

There was a restaurant owner (in Seattle I believe) who had a disaster strike one day. A huge truck carrying syrup had an accident and overturned on the street just outside his restaurant. Of course it made quite a mess, and the street was closed most of the day.

The business owners were complaining and whining about having NO business ’cause nobody could get to them.

But not the enterprising  restaurant owner… He was way too busy making pancakes!!! And serving them to the hordes of reporters who came to survey the syrupy scene.

Do you think he made the news that night? And then some…

It made me ponder… Where in my life do I whine when I should be making pancakes.

How about you?